STYLING

 

Individuals express their individuality through identity. So it is with organizations and products. Branding is more than a logo, much, much more. Branding needs to reflect the image your audience wishes to have of themselves. We all know how important our own images are to attracting the right sort of people to us. Same goes for store or product. Attract the right people and you’re happy. Attract the wrong ones and life’s a struggle.

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